Haoyu Dong

Design | Ph.D. Student :)

Ph.D. & Education

At the moment, I am enjoying myself as a Ph.D. researcher in Industrial Design, at Technische Universiteit Eindhoven 🇳🇱.

​It's all about choice, they say. 2020 is indeed the year that makes people ponder a lot. After graduating from the same department, I chose to go for a Ph.D., because I love working in the department and I love the autonomy and creativity while doing my own research project. With an academic background in Industrial Design and Vehicle Engineering, I want to combine my knowledge and generate new ones for society!

Image by Wan San Yip

So, yes, the topic of my Ph.D. is "interaction design in the highly automated vehicle to calibrate trust and enhance user experience". 


Let's be honest, the expectation for autonomous cars is overpromised, the final implementation relied more on the human factor aspects rather than the technology. I aim at connecting human users with automation technology through better usability and user experience, to fulfill the precondition of safety and then reach the ultimate acceptance.

Let's get Social


Eindhoven, the Netherlands

h.dong [at] tue.nl

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